In this engaging interview, Doug Zarkin shares his journey from agency life to becoming a client-side brand expert. With a focus on his book, Moving Your Brand Out of the Friend Zone, Doug explains the importance of creating deep, meaningful relationships with consumers by thinking human. He emphasizes the balance of art and science in …
Today’s business landscape demands a sophisticated understanding of consumer behavior and a nuanced approach to brand communication. In this episode of the Speed of Culture, Matt explores these themes with guest Doug Zarkin, a seasoned marketer known for his thought-provoking insights and dynamic leadership in brand strategy. This episode not only highlights the importance of …
Leading Brand Transformation: A Masterclass with Doug Zarkin Read More »
